This is the personal web site of Ren Reynolds. 

I am interested in the the implications of information & communications technology. This interest ranges from the application of technology to business; the emergence of new technology based markets for product and services, and the philosophical implications of technology.

Philosophically I am interested in the ethics of computing in particular the philosophy of virtual interactive environments i.e. computer games and beyond. My current projects can be found on the philosophy page which now also includes research project definition. As a result of my focus on computer games and activity in the academic community I have now added a separate Games Studies section that includes bibliography and links pages.

Commercially I provide consultancy in the areas of: product strategy, business strategy and service design, development and implementation. I have over 10 years experience in the technology and telecommunications sectors. 

If you are interested in consulting services go to Size of a Planet (commercial & marketing strategy and ideas factory) or Mutuality (community building and interactive tv). 

I am also a commercial writer. I have written extensively for IBM and publications such as Internet.Works. The subjects I have written on include On-line Marketing, Branding,  Value Chain Integration and Distance Learning. I have written extensively on Knowledge Management and relationship based marketing e.g. one-to-one, community marketing and CRM. A full list of my publications can be found on the publications page. 

Any comments on this site please mail me, and \ or subscribe to listserv.

Site Updates:
21)(12)(03 -  Games Studies section added.
20)(07)(03 - Search added, Market data added to  links, more stuff added to  bibliography, navigation changed.
11)(05)(03 - I now have a log it's on Blog*Spot and its powered by Blogger, at some point I will integrate it into this site.